Saturday, August 25, 2007

How We Do It

VISTA as we already mentioned is organized by the Forum for Industrial Interaction team at IIM Bangalore. We are divided into four verticals (Sponz, Events, Publicity and Logistics). VISTA is our challenge and it is how we push ourselves.



Sponz: Short, for Sponsorships. As the name goes, they provide the fuel for the event, namely, Sponsorships and Corporate Presence. The job of the Sponz team is to get in touch with Companies and try to pitch for the events that take place at VISTA. We believe that Companies benefit from the association with an event such as VISTA. Some big names that Partnered with us last year (the list is not complete) were, Reliance ® , Microsoft ®, Tata ®, FXCM ® , Inductis ®, Ogilvy ® , CNBC ®, BusinessLine ® , BusinessWorld ® and so on. It is in short the Heart of the team from where the other organs derive the energy.

Events: What’s a festival without an Event? Well, as the name says, everything right from deciding the events that have to be there in VISTA, to actually executing them is taken care of by the Events team. The list of events is almost exhaustive in terms of content. The NUMERO UNO decides the next biggest CEO is, while BZZWINGS is where you put forth your business plans and tell us why it is a success formula. Any fest cannot be complete without a quiz, and we have the BIZARRE to satisfy your brain cells. The list just starts here, and there are so many more events which we would soon be discussing on the course of this blog. It is in short the Brain of the team which decides the course of the all the actions.

Logistics: Imagine Dr. P. Chidambaram or Douglas Baillie (CEO, HLL) about to speak and the mike goes kaput. Logistics team makes sure such a thing does not happen. With so many footfalls in the campus, the Logistics team takes care of arranging for everything from their registration to the accommodation and of course the final send-offJ. Purchasing, Lighting, Sounds, Accommodation etc, all come under the Logistics purview. It is in short the Backbone of the team which bears the weight of the infrastructure.

Publicity: This blog is an example of something this team does. As the name goes, everything from Websites, to brochures, to posters is taken care of by the Publicity team. In short it is the most creative arm of all the four verticals. The Publicity team is the media interface for the event. It is in short the Face of the team which is what paves way for the rest of the world to appreciate the entire effort.

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